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Our client’s objectives
Our client, a marketing research firm, wanted to:
- Test the effects of a dietary supplement on (peri)menopause symptoms at different stages of the treatment
- Determine the satisfaction of the recruited participants with this dietary supplement
- See whether the testers would be ready to buy this product and/or recommend it.
Needs
- Recruitment of 70 women aged 45 to 59 with at least 3 (peri)menopause symptoms
- Publishing the recruitment questionnaire and the questionnaires related to the product test
- Monitoring and supporting the testers during the 60-day test
- Delivery of data during and at the end of the test
Study process
- Test duration: 60 days:
- 30 days of daily intake of the dietary supplement
- Final questionnaire 1 month after the end of the intake
- 6 questionnaires were offered:
- D-1 (1 day before the first day of taking the dietary supplement)
- D3 (3rd day of intake)
- D7 (7th day of intake)
- D15 (15th day of intake)
- D30 (30th day of intake)
- D60 (1 month after the last day of intake)
- Throughout the test period, participants were invited to fill in a logbook to record their feelings and facilitate responses to the questionnaires.
Our support
Recruitment
- Reviewing the questionnaires provided by the client.
- Publishing the screener and administering it to our panel.
- Validating each profile during a telephone interview.
Set-up and execution
- Publishing the questionnaires in order to collect testers’ feedback on the dietary supplement taken daily for 30 days.
- Sending SMS messages to remind participants of the instructions:
- 1 daily SMS to remind them to take the supplement,
- 1 SMS on each day when a questionnaire must be completed,
- 1 SMS on each day when the logbooks must be completed.
- Telephone follow-up if necessary for each person who does not respond to the questionnaires.
Reporting
- Delivery of raw data in Excel format.