Our privacy policies, which are available on all of our Panel Websites and online questionnaires, intend to set out in detail:
- • to our Online Panel Members (Panellists);
- • to our Non-Member users;
how their personal data are collected on these sites and questionnaires, in accordance with the "Data Protection Act" of 6 January 1978 and the "General Data Protection Regulation" of 27 April 2016.
In these privacy policies, we also provide details about the security measures that we have put in place in order to ensure that their data is stored in a way that keeps them private.
What is personal data?
Current regulations specify that personal data (PII, or "personally identifiable information") is any information relating to an identified or identifiable natural person. In other words, a piece of data – whatever its nature – becomes a PII when a link can be made between this data and an individual (identified or identifiable).
There are two types of PII:
• Information that identifies an individual either directly (e.g. name and surname) or indirectly (e.g. website username); this information is considered "nominative";
• All other information that is not "nominative" and does not allow an individual to be identified, but is associated with "nominative" information enabling identification (e.g.: a comment that a user leaves on a site is not PII of that particular person but becomes so when the user is registered along with his username in a database; the latter frequently associating the comment with the user's email address, or first and last name).
There are many "nominative" details allowing an individual to be identified. Other than first and last name, the main PII are website usernames, email addresses, phone numbers or IP addresses. Sometimes, it may be a combination of several pieces of information that makes them "nominative" and hence permit identification, as for example date of birth (DD/MM/YYYY) combined with post code of residence.
Moreover, data collected from professionals (e.g. customers, prospects, suppliers, partners, etc.) are also considered PII for the purposes of GDPR if they relate to a physical person (an individual) and not to a legal person (a company).
In summary, only information that is completely anonymized and cannot be linked to an identified or identifiable individual – even indirectly from a username – cannot be considered PII.
How do our privacy policies apply to you?
Our privacy policies, which are available on all our Panel Websites and online questionnaires, apply to you when you submit personal data to us from:
- • one of our Panel Websites;
- • and/or one of our online questionnaires;
irrespective of whether you are an Online Panel Member (Panellist) or a Non-Member user.