Together, we validate the precise and final selection criteria to ensure a relevant recruitment in line with your needs.
Our methodologies
Recruitment for your qualitative studies
Find the right participants for your qualitative studies
Entrust us with the recruitment of participants for your focus groups, product tests, user tests, and other qualitative studies on various topics. Thanks to our proven methodology, we ensure rigorous field management and quality recruitment.
Your Quali recruitment in 6 steps
Our technical team programmes and sends an invitation email to our panel and/or your contacts, depending on the chosen methodology.
To verify the quality (relevance, ease of expression...) of the responses and confirm the availability of registered participants, our recruitment managers individually contact each of them by phone.
2. Putting the screener online
Our team writes and puts online a complete and strict recruitment screener intended for respondents from our panel and/or your contact files.
4. Data collection
We conduct participant recruitment while adhering to the provided quotas.
6. Daily monitoring and reporting
Throughout the recruitment process, stay informed of its progress through our QualTool. Participations are confirmed by email and reminded the day before and on the Day-D by SMS.
Validation of criteria
Together, we validate the precise and final selection criteria to ensure a relevant recruitment in line with your needs.
Putting the screener online
Our team writes and puts online a complete and strict recruitment screener intended for respondents from our panel and/or your contact files.
Sending out an email campaign
Our technical team programmes and sends an invitation email to our panel and/or your contacts, depending on the chosen methodology.
Data collection
We conduct participant recruitment while adhering to the provided quotas.
Double verification of profiles
To verify the quality (relevance, ease of expression...) of the responses and confirm the availability of registered participants, our recruitment managers individually contact each of them by phone.
Daily monitoring and reporting
Throughout the recruitment process, stay informed of its progress through our QualTool. Participations are confirmed by email and reminded the day before and on the Day-D by SMS.
Briefing
Once the first contact is made, we can discuss your needs, objectives, and project target in more detail. This first step is critical for us, as it helps us fully understand your expectations. We will then define your final selection criteria together, draft or validate your recruitment screener, and recruit participants perfectly matching your target.
Data collection
Panel:
A pre-qualification questionnaire is posted on our panel sites to recruit respondents. Follow-ups (emails, notifications) are carried out with our panel, if necessary, to increase the number of respondents.
A database sorting is then performed based on quotas to be respected: non-compliant profiles are excluded before starting profile verification calls.
Customer file:
Recruit participants directly from your customer file by uploading it to our secure, GDPR-compliant servers.
Our team then sends personalized invitations to file members via email or SMS, ensuring your brand’s identity is respected.
We select potential participants, reconfirm their profile and availability over the phone, and keep you regularly informed of recruitment progress.
Screening and verification of recruited participants
To ensure the quality of selected profiles and validate the information provided in the recruitment questionnaire, each individual is contacted by phone. This ensures response consistency, verbal fluency, and profile relevance.
Additional checks can also be carried out based on the profiles, such as a copy of the vehicle registration document for an automotive study, or professional profile verification, etc.
Management of your qualitative research
Throughout the fieldwork, you can monitor recruitment progress through our Qual Tool. We handle the sending of confirmation emails, connection tests (for online studies), as well as confirmation reminders the day before and on the day of the study to guarantee participant presence.
We also manage participant compensation. During the entire fieldwork, our teams remain 100% reachable and will keep you informed in real time about your study’s progress.
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